In 2020, Loudoun County was awarded a grant through the USDA Farmers Market and Local Food Promotion Program to determine the effectiveness of the Loudoun Made, Loudoun Grown Marketplace e-commerce platform. As part of this project, Loudoun County seeks a qualified consultant to provide technical and marketing support for the Loudoun Made Loudoun Grown Marketplace.
We are looking for a strategic partner who can work with our outstanding in-house marketing team to provide technical and marketing support for the Loudoun Made Loudoun Grown Marketplace. Specific tasks include: increase the number of participating vendors using the platform, assist participating vendors with the management of their platform storefronts, and partner with the DED Marketing Team to develop/implement a consumer marketing plan that increases product sales and engagement of consumers on social media channels and related marketing materials.
More details are in the full Request for Qualifications, linked below. Anyone interested in submitting a proposal should be aware that Loudoun Economic Development is a department within Loudoun County Government, overseen by the county’s Board of Supervisors, with three community advisory commissions and dozens of community partners.
The Marketplace is a priority rural economic action item as we anticipate several benefits that will result from the e-commerce platform. The USDA funding will assist the County’s efforts to the reach and increase awareness of our Loudoun brand, provide access to local foods in underserved areas and provide new business opportunities in the County such as food delivery services, that may result from a successful Marketplace. Questions? Please email me today.