Loudoun Tops National Nielsen Claritas Study of Young, Wealthy Households

September 10, 2009: "Nielsen: The Young and Moneyed Dwell in D.C." Nielsen Wire.

This new report lists Loudoun County, Virginia as the top location in the nation for households aged 25-34 earning $100,000 a year or more. Back in 1990, top-ranked Loudoun County was in 24th position. By 2000, it had moved up to fourth place. Arlington, now second, was eighth in 1990 and third in 2000. A detailed PowerPoint presentation of the data may also be downloaded from Nielsen Claritas.

Nielsen Claritas also reports that Washington, D.C. overall is increasingly drawing in the young and the wealthy. A new demographic spotlight finds that 16 of the top 50 counties where the highest concentration of the young and wealthy live are in the Washington, D.C. area. This demographic—those aged 25-34 who are making over $100,000 annually—is also prevalent in the high-density areas of San Francisco, New York City and Chicago. The study reflects the subtle but significant shift of the demographic to the larger metropolitan areas as well as a slight shift to the East.

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